This Christmas season has brought something especially exciting for us — a sparkling new collaboration with Chelsea Peers, the much-loved loungewear brand known for its colourful prints, playful designs, and feel-good ethos. We were thrilled to have our gorgeous Étoile Rouge - Timeless Bouquet selected to feature in their Christmas PR boxes, curated especially for their influencer community.
Bringing Festive Florals to a Festive Brand
Chelsea Peers is all about joy, comfort, and self-expression — values that we share. When they approached us to include our flowers in their holiday gifting campaign, it felt like a natural match. Their Christmas PR boxes are sent to a hand-picked group of influencers across fashion, lifestyle, and wellness, and we were delighted to help elevate their festive gifting with our seasonal bouquets.
Each bouquet was created with the holidays in mind — rich textures, wintery tones, and a touch of sparkle. Our team curated designs that would complement the cosy, Christmassy atmosphere of Chelsea Peers’ new collection while still showcasing the natural beauty and craft we’re known for.
Why This Collaboration Felt So Special
Influencer gifting has become one of the most creative parts of the festive marketing season, and Chelsea Peers are renowned for going the extra mile with their PR drops. Their boxes are more than just gifts — they’re mini experiences shared across social media far and wide. To see our flowers included in those unboxings has been a genuine highlight of this winter.
Our bouquets added a fresh, natural element to the mix and helped create a moment of surprise and delight for recipients. Whether displayed next to gorgeous loungewear sets or featured in holiday content shoots, our flowers have already appeared in beautifully styled posts that bring the collaboration to life.
Spreading Christmas Magic — Together
We’re incredibly grateful to Chelsea Peers for inviting us to be part of their Christmas campaign and for showcasing our bouquets to such a wide and inspiring audience. Partnerships like this allow us to reach new people and share the joy of flowers in creative, unexpected ways.
And of course — a huge thank you to all the creators who have already shared their festive unboxings. Seeing our flowers in your homes and feeds has made our season even brighter.
